Term life buys the most cover per dollar during your working years, and the prices are public if you know where to look. On compareFIRST, the MAS, LIA and CASE comparison site, S$500,000 of 30-year level cover for a male non-smoker turning 35 runs from S$413 a year (Singlife Elite Term II) to S$706 (AIA Secure Flexi Term). We compare 5 plans on those published premiums, coverage terms and renewability, and show why the commission-free DIRECT route is often the dearer one.
Term life buys the most cover per dollar for the years your family depends on your income, and Singapore's prices are far more public than the "get a quote" buttons suggest.
> Quick view: S$500,000 of 30-year level cover for a male non-smoker turning 35 costs S$413 a year with Singlife Elite Term II, rising to S$706 with AIA (compareFIRST, checked 31 Aug 2026). Catch: the commission-free DIRECT plans stop at S$400,000, and four of them cost more per dollar than the same insurer's own advised plan.
What S$500,000 of term life actually costs
compareFIRST is run by MAS, the Life Insurance Association and CASE, and it publishes annual premiums instead of asking you to fill in a lead form. Searched on 31 August 2026 for a male non-smoker turning 35, S$500,000 sum assured, 30-year level cover, annual premiums and no critical-illness rider, it returned 45 quotes. Here is where our five picks landed, with the cheapest plans on the board for context.
| Plan | Annual premium | Total over 30 years | Distribution cost |
|---|
| Singlife Elite Term II | S$413 | S$12,375 | S$863 |
| Etiqa Essential term life cover with TPD | S$444 | S$13,305 | S$768 |
| FWD Term Life Plus | S$449 | S$13,470 | S$0 |
| Income TermLife Solitaire | S$510 | S$15,288 | S$867 |
| Etiqa ePROTECT term life | S$590 | S$17,700 | S$0 |
| Great Eastern GREAT Term 2 (with TPD Benefit) | S$601 | S$18,020 | S$1,932 |
| AIA Secure Flexi Term (R&C) | S$706 | S$21,165 | S$1,767 |
Read the spread, not the winner. AIA's quote is 71% above Singlife's for the same S$500,000 over the same 30 years, a difference of about S$8,790 over the life of the policy. The distribution cost column is the commission and advisory cost each insurer discloses to compareFIRST: Great Eastern's S$1,932 is more than double Singlife's S$863, while FWD's and Etiqa's online plans disclose S$0.
Two caveats on that table. The Great Eastern and Etiqa Essential quotes include a TPD benefit the others do not, so they are buying slightly more. And Income's own Star Term Protect did not come up in either of our compareFIRST searches; the Income term plans that did are TermLife Solitaire and Mortgage Term.
The DIRECT plans save commission, not always money
Every insurer here must offer Direct Purchase Insurance: no adviser, no commission, and a hard cap of S$400,000 sum assured per life per insurer. The received wisdom is that DIRECT is therefore the cheap route. For the same person, S$400,000 of DIRECT cover to age 65, compareFIRST returned all 12 plans with a distribution cost of S$0 and these annual premiums:
| DIRECT plan | Annual premium | Per S$100,000 |
|---|
| DIRECT - Etiqa term life II | S$304 | S$76 |
| DIRECT - TM Basic Term (Level) | S$322 | S$81 |
| DIRECT - Term (China Taiping) | S$343 | S$86 |
| DIRECT Star Term, non-renewable (Income) | S$399 | S$100 |
| DIRECT - China Life Term Plan | S$420 | S$105 |
| DIRECT - Term Life (FWD) | S$452 | S$113 |
| DIRECT - HSBC Life Term Lite | S$454 | S$114 |
| DIRECT - Great Term | S$511 | S$128 |
| DIRECT - ManuAssure Term | S$549 | S$137 |
| DIRECT - PRUprotect term @ 65 | S$584 | S$146 |
| DIRECT - Singlife Term Life | S$591 | S$148 |
| DIRECT - AIA Term Cover | S$640 | S$160 |
Now hold that against the advised table. Singlife Elite Term II works out at S$83 per S$100,000 a year; Singlife's own DIRECT plan is S$148, roughly 79% more per dollar of cover. The same flip shows up at FWD (S$90 advised against S$113 DIRECT), Great Eastern (S$120 against S$128) and AIA (S$141 against S$160). Only Etiqa's and Tokio Marine's DIRECT plans beat the cheapest advised quote on a per-dollar basis.
The practical read: if you want commission out of your premium without the S$400,000 ceiling, the insurer's own online plan is usually the better lever. FWD Term Life Plus and Etiqa ePROTECT term life both disclose S$0 distribution cost, and neither is capped at S$400,000.
What "non-participating" term insurance means
Almost every plan here is described by its own insurer as non-participating. FWD calls Term Life Plus "a non-participating, regular premium life insurance plan", and Great Eastern's own FAQ calls GREAT Term 2 "a non-participating, regular premium, level term insurance plan". Non-participating means the policy does not share in the insurer's profits: no bonuses, no cash value, nothing to surrender, so effectively all of your premium is buying the death and terminal-illness cover. That is exactly why term is cheap, and also why the policy is worth nothing if you outlive it.
One exception is worth knowing. Singlife Elite Term II (Limited Pay) pays back 100% of total base-plan premiums if the policy is held to the end of the coverage term at age 99, and it carries a surrender benefit of 50% of base premiums paid from the start of the 3rd policy year to the end of the premium term, then 80% after that. That makes the Limited Pay version something other than a pure protection plan, and it is priced accordingly. The Regular Pay version, which is what the S$413 quote above buys, has no such payback.
How much cover, and for how long?
- Sum assured: a common benchmark is 9-10x your annual income, or enough to clear your mortgage plus support dependants until they are independent, minus existing coverage and savings.
- Term length: match it to the need, for example until your youngest child finishes school, or your home loan ends.
- Riders: consider Critical Illness and Total & Permanent Disability add-ons if you do not already have them elsewhere.
- Renewability and convertibility: these matter if your health might change. Look for guaranteed renewal, or conversion without re-underwriting.
Great Eastern term life insurance: GREAT Term 2 vs DIRECT - GREAT Term
Great Eastern is the term life brand most people here search for by name, and it sells term cover through two different routes, which changes both the price and the paperwork:
- GREAT Term 2 (via an adviser or GE representative) is the full plan. Level term to age 65, 70, 75, 80 or 85 next birthday, covering death and terminal illness, with optional TPD, early/intermediate/late-stage critical illness, accident and premium-waiver riders. There is a 5% premium discount if you sign up with selected critical-illness riders, running until 31 Dec 2026.
- DIRECT - GREAT Term (buy it yourself, no adviser) is a simplified direct-purchase version with no financial advisory cost. It pays out on death, terminal illness and TPD (TPD before age 65), and it comes as two separate products: DIRECT - GREAT Term (a fixed term of up to 20 years, or up to age 65) and DIRECT - GREAT 5yr Term (renewable every 5 years, up to age 80). Both can take an optional critical-illness rider covering 30 conditions.
The catch with the DIRECT route: direct purchase insurance is capped at S$400,000 sum assured per life across all of an insurer's DIRECT plans. If your target sum assured is higher, and for a family with a mortgage it usually is, you will need the advised GREAT Term 2, or a second policy elsewhere, to cover the rest. On the compareFIRST numbers above, DIRECT - GREAT Term is also slightly dearer per dollar of cover than GREAT Term 2, so treat it as a convenience rather than a saving.
Buy it smart
Premiums for the same coverage vary by insurer and depend on your age, sum assured, term, smoker status and health. Run your exact spec through compareFIRST first: it is free, it takes no contact details, and it covers every licensed life insurer here. Then get firm quotes through an aggregator (SingSaver, MoneySmart, MoneyOwl) or a licensed financial adviser. All life insurers here are protected under the SDIC Policy Owners' Protection Scheme up to prevailing limits.
*This article is general information, not financial advice. Premiums quoted are compareFIRST estimates for a standard life with no pre-existing conditions, retrieved 31 August 2026; your own quote will differ. Plan features can change, so confirm details, coverage and premiums on each insurer's official website before buying.*
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