Popeyes Singapore has given its Louisiana chicken a National Day glaze, and called the campaign "Singapore Heartbeat — One Nation. One Home. One Great Feast." The flavour is Mala Honey Hae Bee Hiam: numbing mala, honey sweetness and dried-shrimp sambal, all three at once.
> Quick view: New Mala Honey Hae Bee Hiam range — 1pc from $7.10, sandwich from $10.90, loaded fries $8.50, 6pc bucket from $33.80 · Delivery sale 8 Jul – 16 Aug 2026, daily from 10am: 1-for-1 on Grab, 50% off on foodpanda, six items · Weekly in-store deals from $9.50 · The catch: the campaign won't stack with any other promotion · Contains dried shrimp — seafood allergen.
The new range, and what each piece costs
Prices below were read off Popeyes Singapore's own ordering site on 27 July 2026 (self-pickup / delivery), so they're the brand's numbers, not an aggregator's.
| Item | Price |
|---|---|
| 1pc Mala Honey Hae Bee Hiam Chicken | from $7.10 |
| Mala Honey Hae Bee Hiam Chicken Sandwich | from $10.90 |
| Loaded Mala Honey Hae Bee Hiam Fries | $8.50 |
| 6pc Mala Honey Hae Bee Hiam Chicken Bucket | from $33.80 |
| Mala Honey Hae Bee Hiam Chicken Sandwich Set | $14.50 |
| 2pc Mala Honey Hae Bee Hiam Chicken Set | $15.50 |
| Mala Honey Hae Bee Hiam Chicken Box | $19.90 |
| Mala Honey Hae Bee Hiam Sauce | $2.70 |
| Watermelon Fizzy Pop | $4.40 |
The sets come with regular mashed potatoes and the campaign's new Watermelon Fizzy Pop. The Chicken Box at $19.90 is the one that gets you both formats — a piece of chicken *and* the sandwich, plus mashed potatoes and the drink. Chicken comes in Classic or Spicy, and yes, you can still pick the spicy base under the mala glaze.
The part with a deadline — the delivery sale
Running 8 July to 16 August 2026, daily from 10am, across both major apps:
- Grab — 1-for-1
- foodpanda — 50% off
Six items are eligible on both platforms:
- Loaded Mala Honey Hae Bee Hiam Fries ($8.50 on Popeyes' own site)
- Loaded Seaweed Nacho Cheese Fries
- Signature Chicken Sandwich
- Hainanese Chicken Fragrant Rice Kick Bowl
- Chicken Shepherd's Pie
- Chicky Chick Chicken Spaghetti Bolognese Bowl
While promotional stocks last, and subject to each platform's own terms — participating outlets differ between Grab and foodpanda, and delivery plus service fees are still yours to pay.
The weekly deals most people forget Popeyes runs
These are on Popeyes Singapore's official offers page with no end date, and if you can collect rather than deliver, they're usually the better buy:
| Deal | Price | When |
|---|---|---|
| Buttermilk Tenders Monday — 7pc Chicken Tenders Bucket | $10.90 (U.P. $16.80) | Every Monday, 11am–10pm |
| Louisiana Chicken Wednesday — 4pc Louisiana Chicken Bucket | $10 | Every Wednesday, 11am–10pm |
| Popeyes Week — Bucket Set (4pc Signature Chicken + 3pc Buttermilk Tenders + large drink) | $15 (U.P. $30.60) | 20th–26th of every month, 11am–10pm |
| POWER Mix & Match — main + side + savoury treat + drink | from $9.50 | All day, every day |
All are dine-in and takeaway, while stocks last. Louisiana Chicken Wednesday and Popeyes Week don't let you choose chicken parts, and Popeyes Week also fixes the sides. POWER Mix & Match runs at every outlet except Changi Airport Terminal 1.
Ordering direct is worth a look
Popeyes runs its own delivery and self-pickup store, and it carries offers the apps don't:
- 15% off meals and bundles when you choose self-pickup
- Bulk discounts — 5% off from $250, 10% off from $500, 15% off from $800
- First-time code POPEYES8 — $8 off a minimum $50 order
For a party order, the pickup discount plus a bulk tier will beat a 1-for-1 on a single side comfortably.
The fine print that decides your order
- No stacking. The campaign artwork states the offer is "not valid in conjunction with any other promotions, discounts or privileges" — so no platform voucher on top, and no combining with the Monday/Wednesday deals.
- Seafood allergen. *Hae bee hiam* is dried shrimp; the poster carries an allergen: seafood flag. Popeyes Singapore is halal-certified and the poster carries the halal mark, but that's a separate matter from the shellfish.
- No published end date on the flavour. Popeyes says only "limited time only", and reserves the right to amend terms without notice. The 16 August date belongs to the delivery sale, not the menu items.
- Delivery fees eat the discount. On a small order, a 1-for-1 side can net out close to nothing once fees land.
- Food images are illustrative — the poster says so.
How to play it
- Feeding two on a weeknight? Wednesday's $10 4pc bucket is the cheapest chicken on this page.
- Ordering in anyway? Put two eligible items in the basket and take the Grab 1-for-1 or foodpanda 50%, whichever your usual app is running better.
- Buying for a crowd? Order direct, pick self-pickup for the 15%, and check whether you clear a bulk tier.
- Want to try the flavour cheaply? The Loaded Mala Honey Hae Bee Hiam Fries at $8.50 are the eligible item in the delivery sale — the only way to taste the new sauce at a discount.
Related
- National Day Food Deals Singapore 2026 (SG61) — the rest of the SG61 dining line-up
- Best Fried Chicken Deals in Singapore 2026 — how Popeyes' weekly prices compare with KFC and the rest
- Grab vs foodpanda — Which Food Delivery App Is Cheaper? — worth reading before you pick a platform for this one
- Best Singapore Promos & Deals This Month — the full urgency-sorted roundup
*Menu items and prices verified on Popeyes Singapore's official offers page (popeyes.com.sg/offers) and its official ordering store (popeyes.oddle.me), both read on 27 July 2026; the Grab and foodpanda "Singapore Heartbeat" delivery sale dates and item list are per deal trackers covering the campaign — confirm the offer in your app before ordering, as participating outlets and platform terms vary. Prices, dates and terms are set by Popeyes and can change without notice. Photo: Popeyes Singapore official "Singapore Heartbeat" campaign artwork.*
