Isetan Scotts Supermarket has turned part of its floor over to Okinawa for a week, and the reason to go is the meat counter. From Friday 30 October to Thursday 5 November 2026, six cuts of Okinawa A4 wagyu are 50% off, which puts striploin and ribeye at $21.40 per 100g.
> Quick view: Okinawa A4 wagyu 50% off, from $18.40/100g (kiriotoshi) · striploin, ribeye, shabu shabu, yakiniku $21.40/100g · tenderloin $26.40/100g · Johan Paris Okinawa breads $2.60-$3.80, limited daily · Orion beer $3.50 a can · 30 Oct-5 Nov 2026, 10am-9pm · Isetan Scotts Supermarket, Shaw House · while stocks last.
The wagyu
Isetan's flyer lists six cuts, every one marked "Less 50%" off the usual price per 100g.
| Cut | Usual per 100g | Fair price per 100g |
|---|---|---|
| Okinawa A4 Wagyu Striploin | $42.80 | $21.40 |
| Okinawa A4 Wagyu Ribeye | $42.80 | $21.40 |
| Okinawa A4 Wagyu Shabu Shabu | $42.80 | $21.40 |
| Okinawa A4 Wagyu Yakiniku | $42.80 | $21.40 |
| Okinawa A4 Wagyu Tenderloin | $52.80 | $26.40 |
| Okinawa A4 Wagyu Kiriotoshi | $36.80 | $18.40 |
What it costs in practice: 300g of yakiniku cuts, enough for two at home, is about $64.20 instead of $128.40. A 250g striploin steak is about $53.50. Kiriotoshi is the trimmings left after the neater cuts, sold thin and irregular, so it suits sukiyaki, gyudon or a stir-fry rather than a steak.
The rest of the fair
Snacks and ready-to-eat
- Mitamura Okinawa Sweet Potato Croquette (purple sweet potato): $3.80 each
- Taimatsu Brown Sugar Steamed Cake: from $4.50 a piece
- Shinrai Shoten Okinawa Tuna Gyoza: $9.90 for 6
- Marmiya Mixed Kamaboko: $11 for 10
Johan Paris exclusives (limited quantities daily)
- Okinawa x Shio Caramel, caramel cream with Okinawan sea salt: $3.80
- Okinawa x Shio Roll, the bakery's salt roll topped with Okinawan sea salt: $2.60
Pantry
- Uminchi sea grapes (30g, swell in water): $13.50; mozuku seaweed (250g): $16.20
- Okinawa Bussan Shikuwasa Juice (360ml): $19.20; Okinawa ginger juice (300ml): $38, or 3 for $100
- Ginozason premium pure brown sugar (300g): $16; Okinawa Noen mango or guava jam: $17
- Eli Sauce (hot, lemon or mild): $12; Taimatsu chilli with awamori: $16.80
- Kyouo Ukon turmeric (650 tablets): $95.70, buy 3 get 1 free
Liquor
- Orion The Draft (350ml can): $3.50 (usual $3.90), or $20.90 for six (usual $23.40)
- Kikunotsuyu V.I.P 5 Years awamori (720ml): $62 (usual $69.20)
- Mashiro Pure Malt Whisky: $99 for 700ml (usual $109.10), $42 for 300ml (usual $48.50)
The fine print
- While stocks last. Isetan's flyer says all merchandise is subject to stock, and the wagyu is the item most likely to run short on the first weekend.
- The shelf label wins. The flyer notes that prices were correct when it was published and that in-store price labels apply if there is a discrepancy.
- Johan Paris breads are capped daily. Both are marked "limited quantities available daily", so go early if you want them.
- Scotts only. The fair is at Isetan Scotts Supermarket, not the Wisma Atria store.
- Bring a bag. Isetan charges 5 cents per plastic bag and 10 cents per paper bag.
- Liquor is for customers 18 and above.
Tips
- Ask the counter to slice to weight. Prices are per 100g, so you can buy exactly 200g of shabu shabu for a hotpot for two (about $42.80) rather than a pre-packed tray.
- Shabu shabu or yakiniku cuts are the easy win. They are the same $21.40 as striploin but need no cooking skill: a hot pan or a pot of dashi does the work.
- Pair it with the croquettes. At $3.80 the purple sweet potato croquette is the cheapest thing at the fair worth queuing for.
- Getting there: Orchard MRT (NS22/TE14), Exit 1 or 5, then the Scotts underpass to Shaw House.
