PrimaDeli turns 34 this month, and it is marking the birthday with 34% off its three best-loved fresh cream cakes. From 1 to 31 October 2026, the Large Blackforest Classic, Truffle and Fruit Paradise cakes are $33.50 instead of $50.80, and the newly upgraded Premium Pandan Chiffon Cake is 15% off.
> Quick view: 34% off Large Blackforest Classic, Truffle and Fruit Paradise, $50.80 → $33.50 (1kg, 10-15 people) · 15% off Premium Pandan Chiffon (Large), $23 → $19.50 · seven more pandan treats 15% off online · 1-31 Oct 2026 · in-store and online · last online order 28 Oct · halal-certified chain.
The offer
PrimaDeli is the halal bakery chain run by Neo Group, with 22 outlets by its own count. Its anniversary promotion has two parts. These are the prices on its online store, read on 8 October:
| Item | Usual | October | Where |
|---|---|---|---|
| Blackforest Classic Cake (Large) | $50.80 | $33.50 | In-store and online |
| Truffle Cake (Large) | $50.80 | $33.50 | In-store and online |
| Fruit Paradise Cake (Large) | $50.80 | $33.50 | In-store and online |
| Premium Pandan Chiffon Cake (Large) | $23.00 | $19.50 | In-store and online |
| Ondeh Parfait | $10.00 | $8.50 | Online |
| Pandan Egg Tart (4pcs) | $7.20 | $6.10 | Online |
| Pandan Hokkaido Cupcake (2pcs) | $4.00 | $3.40 | Online |
| Pandan Meringue Gems | $5.50 | $4.60 | Online |
| Pandan Cheese Swiss Roll | $5.50 | $4.60 | Online |
| Pandan Kaya Fudge Loaf | $6.50 | $5.50 | Online |
| Pandan Golden Bahulu (8pcs) | $4.80 | $4.00 | Online |
Why the Large is the buy this month. PrimaDeli's size guide puts Large at 1kg for 10-15 people. The same three cakes in Regular size, which serves 6-8, are $34.80 on its store. So for October the bigger cake costs $1.30 less than the smaller one. Only the Mini ($26.80, for 2-3 people) is cheaper, and Minis cannot be self-collected.
The chiffon is the other headline. PrimaDeli says the Premium Pandan Chiffon now uses an upgraded recipe its founder tasted and refined, with pandan juice extracted in-house and coconut milk, baked fresh daily.
The fine print
- Dates. The promotion runs 1 to 31 October 2026. For the cream cakes, PrimaDeli's terms set 28 October as the last online order date and 31 October as the last delivery date.
- Four working days online. PrimaDeli's FAQ says online orders need four working days, not counting the day you order. An order placed on 28 October may not be deliverable by the 31st, so order online by about 26 October if you want the promo price delivered.
- $50 minimum and $18 delivery. Online delivery needs at least $50 before delivery charges, and standard delivery is $18 (more on festive days, public holidays and to Sentosa or Marina Bay). One promo cake does not clear the minimum on its own.
- Self-collection is limited. You can collect online orders at 30B Quality Road (Mon-Fri, 10am-5pm) or selected outlets, but Mini cakes, bread and pastry items cannot be self-collected.
- No stacking, no refunds. Not valid with other promotions or discounts, and food is non-refundable and non-exchangeable.
- Not for vegetarians. PrimaDeli says its cakes may contain gelatine. They are made on equipment that also handles wheat, peanuts, tree nuts, eggs, soy and dairy.
- Pandan extras in-store. PrimaDeli has confirmed only the chiffon and the three cream cakes in its outlets. The other seven pandan items are 15% off on the online store; ask at the counter before you count on them.
Tips
- Walk in for one cake. The outlet is the only way to get a single $33.50 cake without paying $18 delivery or topping up to $50. It is also the only same-day route.
- Ordering online? Pair a cake with the chiffon. One $33.50 cream cake plus the $19.50 chiffon comes to $53, just over the $50 minimum. With delivery that is $71 for two cakes.
- Halal households: PrimaDeli is halal-certified, and the MUIS register listed 21 of its premises when we checked on 20 September. Confirm your nearest outlet there if it matters.
- Shopping around for a birthday? Our birthday cake guide compares PrimaDeli with five other bakeries on price, halal status and same-day options.
*Photo: PrimaDeli official (Premium Pandan Chiffon, Truffle, Blackforest Classic and Fruit Paradise product photos). Prices, sizes, dates and terms were read on 8 October 2026 from PrimaDeli's online store, its Promotions page and FAQ, and its Facebook post on the Pandan Chiffon.*



