The blind-box craze has reached the tissue aisle: Kleenex Singapore has launched 'Everyday Softies', a set of four collectible plushie keychains shaped like its own products — a tissue box, a tissue roll, a soft little pouch and a cheeky brown one — and it is giving them away FREE. Spend at least S$25 on any Kleenex products in a single receipt between 20 July and 15 September 2026 and you can claim one Plushie Keychain Blind Box, valued at S$18, at the customer service or cashier counter. It is a genuine blind box: there are four designs, they are issued at random, you cannot pick, and duplicates are possible if you redeem more than once. Redemption is at selected FairPrice, Cold Storage, Giant, Sheng Siong and Prime Supermarket outlets only — and at selected FairPrice stores you also get a free pack of Kleenex Skin Care 2in1 Tissue Cloth 50s on top. Stocks are limited and the campaign can end early, so if the plushies are the point, go sooner rather than later.
